Last Edited on 2018-05-25
This privacy statement is a mechanism for us to be transparent with our privacy practices regarding personal information (as defined below) that we collect, use, share and secure from: (i) visitors to https://backtrace.io (the “Site”); (ii) users who register to use our online platform for application debugging (the “Services” and such users, the “Customers”)
Backtrace processes software diagnostic information on behalf of our Customers. Our Customers are considered data controllers, and when we collect information on their behalf, it is only in accordance with their instructions. This privacy statement is not intended to discuss the collection or use of personal information by a Customer’s use of the Services and does not apply to third-party websites, applications, or services that display or link to different privacy statements. Because a Customer’s collection or use of personal information is specific to their use and implementation of the Services, please consult a Customer’s privacy statement or the written contract between a Customer and Backtrace for the Services for more information. For additional detail, please see the Debugging Platform Activities section below.
If you have questions or complaints regarding this privacy statement or our privacy practices, please contact us at email@example.com.
What personal information do we collect from the people that visit our blog, website or app?
When registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card or other details to help you with your experience.
We may automatically collect IP Address and Browser information as you navigate our site.
We may also collect computer diagnostic information from users of our Service under the direction of our Customer, who acts as a data controller in that case. See Debugging Platform Activities section for more details.
When do we collect information?
We collect information from you when you navigate our site, register on our site, subscribe to a newsletter, respond to a survey, fill out a form, Use Live Chat, Open a Support Ticket, email us, or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To improve our website in order to better serve you.
- To allow us to better service you in responding to your customer service requests.
- To send periodic emails regarding your order or other products and services.
- To follow up with them after correspondence (live chat, email or phone inquiries)
Debugging Platform Activities
Backtrace acknowledges that you have the right to access your personal information. An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct his or her query to the Backtrace Customer (the data controller) who will then provide instructions to Backtrace, if necessary.
We will retain personal information pursuant to our retention policy and will retain this personal information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
How do we protect your information?
Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible.
We use regular Malware Scanning.
We implement a variety of security measures to maintain the safety of your personal information when you enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.
Do we use ‘cookies’?
- Keep track of advertisements.
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.
If you turn cookies off, Some of the features that make your site experience more efficient may not function properly. It won’t affect the user’s experience that make your site experience more efficient and may not function properly.
Do we share information to outside parties?
We make use of third party data services (i.e. hosting, backup, monitoring) and may need to share user information with them in the course of doing business. We do not provide the right to use that information beyond what is necessary to assist us. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice.
Non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We use Google AdSense Advertising on our website.
We have implemented the following:
- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
EU-U.S. Privacy Shield
Backtrace I/O complies with the EU-U.S. Privacy Shield as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information when you use its services in the European Union (EU) or member countries as well as Switzerland.
Backtrace I/O has certified that it adheres to the Privacy Shield Principles of notice, choice, accountability for onward transfer, security, data integrity & purpose limitation, access and recourse, enforcement and liability when processing personal information from the EU in the U.S. If there is any conflict between the policies in this Statement and the Privacy Shield Principles, the Privacy Shield Principles shall govern.
To learn more about the Privacy Shield program and to view our certification page, please visit https://www.privacyshield.gov.
For purposes of enforcing compliance with the Privacy Shield, Backtrace I/O is subject to the investigatory and enforcement authority of the US Federal Trade Commission (FTC).
Residents of the European Union who believe that their information has not been processed in compliance with the Privacy Shield Principles may raise their complaint in a number of ways:
- You can direct any questions or complaints about the use or disclosure of your personal data to us at firstname.lastname@example.org. We will investigate and attempt to resolve any complaints or disputes regarding the use or disclosure of personal data within 45 days of receiving your complaint.
- If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact the Council of Better Business Bureaus, our US-based third party dispute resolution provider (free of charge). To find out more, go to http://www.bbb.org/eu-privacy-shield/for-eu-consumers or to make a complaint directly, please use this form at http://www.bbb.org/EU-privacy-shield/file-a-complaint/
- As part of our participation in Privacy Shield, if you have a dispute with us about our adherence to the Privacy Shield Principles, we will seek to resolve it through our internal complaint resolution process, alternatively through the independent dispute resolution body JAMS.
- If your complaint is not resolved through the above methods, a binding arbitration process may be available under the Privacy Shield in certain circumstances. To find out more about the Privacy Shield’s binding arbitration scheme, please see this https://www.privacyshield.gov/article?id=F-The-Arbitration-Panel.
- In certain circumstances, the Privacy Shield Framework provides the right to invoke binding arbitration to resolve complaints not resolved by other means, as described in Annex I to the Privacy Shield Principles (https://www.privacyshield.gov/article?id=ANNEX-I-introduction)
California Online Privacy Protection Act
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Can change your personal information:
- By emailing us
- By chatting with us or by sending us a support ticket
How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third-party behavioral tracking?
It’s also important to note that we allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.
- We do not specifically market to children under the age of 13 years old.
- We do not let third-parties, including ad networks or plug-ins collect PII from children under 13
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you via email
- Within 1 business day
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions
To be in accordance with CAN-SPAM, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us at
email@example.com and we will promptly remove you from ALL correspondence.
Backtrace I/O, Inc.
110 5th Ave Fl 5
New York, NY 10011